Grynow is the best micro-influencer marketing agency in India, providing brands with top-tier, authentic, creative, and verified niche-based micro-influencers to promote their product & services to hyper-targeted as well as diversified target markets.
We’re your go-to micro-influencer marketing platform that provides a ticket to ramping up those engagement metrics with holistic micro-influencer marketing strategies.
Join forces with the top micro-influencer marketing agency in India, to create successful micro influencer marketing campaigns and position your organization well above the competition! Contact us now!
A micro-influencer is a social media influencer who has a following range from 10000 to 100000 people. A micro-influencer inspires and motivates people of particular interest. They are social media micro- influencers who create content in a particular niche with personalized creativity and consistency for a targeted audience.
YouTube’s reach is truly global, with nearly a quarter of the world’s population — a staggering two billion monthly active users — tuning in to this vibrant platform. Within this vast community, a special group stands out: Micro-influencers. These influential content creators, who typically have between 10k to 50k subscribers, represent a significant portion of YouTube’s rich tapestry.
At Grynow, we’ve recognized the immense potential of this segment, working closely with over 50,000 micro-influencers.
Instagram, bustling with one billion monthly active users, is a hotbed for micro-influencers. As per the platform’s own data, 15.7% of users, with 1,000 to 10,000 followers, are considered potential micro-influencers. This impressive figure equates to 157 million potential global collaborators for brands.
In India, ranked second for active Instagram users after the USA, this thriving influencer community presents a golden opportunity. Recognizing this potential, Grynow has stepped in to bridge the gap between brands and creators, crafting a vibrant marketplace within India’s fertile micro-influencer landscape.
Our methods are grounded in extensive research, including findings that micro-influencers have up to 22.2 times more “buying conversations” and are perceived as more credible and knowledgeable. We weave micro-influencers into your broader marketing program in a customized and authentic way, aligning with your brand’s marketing objectives.
According to a recent survey by HubSpot, 640 out of 1000 marketers enumerated micro-influencers among the creators they worked with during 2022. Out of which 53 percent of marketers said they plan to collaborate with micro-influencers in 2023 too.
Grynow’s chosen micro-influencers are the best for influencer marketing because they combine authenticity, high engagement rates, and targeted influence to deliver impactful brand promotion
Smytten is India's Largest Premium Discovery Platform with Free Trials & Curated Shopping from 350+ Premium Brands. We collaborated with 58 Indian beauty micro-influencers on Instagram who had followers count ranging from 10k – 70k. Today, Smytten has 105k followers on Instagram with more than 1 million plus app download on mobile phones.
Grynow also collaborated with micro-influencers on YouTube. Junglee Games is a Silicon Valley based gaming company, with 250 million users, its most downloaded games are Junglee Games Teen Patti and Rummy. Grynow collaborated with Indian Youtubers who have 50k above subscribers to promote Junglee Games.
To increase foot traffic, Confluencr deploys targeted influencer campaigns that highlight key aspects of your location or product offerings. By creating engaging content around the experience, we entice consumers to visit and try your products firsthand.
Confluencr uses a strategic mix of UGC and celebrity content in paid ads to enhance engagement and conversion rates. This content is highly targeted and optimized for performance, significantly improving the return on ad spend.
Expanding market reach within specific geographic areas is achieved through tailored influencer campaigns. Confluencr identifies key markets and deploys regional influencers to penetrate these areas, adapting strategies to local preferences and behaviors, thus maximizing market impact.
Expanding market reach within specific geographic areas is achieved through tailored influencer campaigns. Confluencr identifies key markets and deploys regional influencers to penetrate these areas, adapting strategies to local preferences and behaviors, thus maximizing market impact.
